Customer name: Huayangnian Suzhou
Production Time: September 2014
The project, situated in Shishan Road, Suhzhou, in the name of “important square in Shishan and central life” banner, highlights CBD and scarce land value. Based on geographical advantages, Huayangnian project spends much on inviting famous designers to create product and realize value with products, which forms important card of Shishan Road.
Therefore, during planning, the video uses a different browsing way, i.e. interview throughout the video with combination of designers and products. The difficulty of video is how to combine designers with 3D in order to avoid rigid and boring situation. Therefore, we consider many details to be transition and breakthrough point.